All Information Under One Roof
All Information Under One Roof
A – Z Full Guide
Fiverr was founded in 2010 by Micha Kaufman and Shai Wininger in Tel Aviv, Israel.
Its primary goal was to offer all services at a fixed price of $5. The name "Fiverr" is derived from the English word for five dollars.
Over time, the $5 restriction was lifted, allowing freelancers to set higher prices for their services based on quality and experience. Fiverr has grown from a small platform for "Gigs" into a large international freelance marketplace.
Key Rules and Guidelines
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Communication Rules
Both buyers and sellers are not allowed to communicate or exchange money outside of the Fiverr platform
(e.g., personal email, phone number, social media). This helps protect the platform's security and commissions.
Sharing personal information or any obscene or violent content is strictly prohibited.
Payment via Fiverr Only - All payments must go through Fiverr's secure system. Requesting a client to pay directly will lead to account termination.
Fiverr typically takes a 20% commission from the earnings of the seller (freelancer) through Gigs, leaving the remaining 80% for the freelancer.
Copyright- he content you create must be either your own or properly licensed for use. Copying someone else's work is not permitted.
Receiving fake orders or sending spam messages is strictly prohibited.
To succeed on Fiverr, it’s essential to follow specific strategies when creating and promoting your Gigs
|
Section
|
Importance & What to Do
|
|---|---|
Focus initially on accepting work at a lower price to secure 5-star ratings, which helps build your trustworthiness.
Timely responses to client messages are crucial on Fiverr and can boost your Gig's ranking.
Rather than offering a wide range of services, specialize in a specific area. For example, instead of simply "Logo Design," choose a niche like "Minimalist 3D Logo Design for Tech Startups."
After completing orders and receiving positive ratings, you'll progress through platform levels: New Seller → Level 1 → Level 2 → Top Rated Seller. Each level upgrade increases the visibility of your Gigs to more clients.
This table outlines the step-by-step process for transactions and communication:
Fiverr ranks sellers based on their performance. Achieving higher levels provides greater credibility and increased visibility to more clients.
This section explains how Fiverr handles disputes between buyers and sellers
Revision – Most conflicts are resolved by requesting revisions. A freelancer is expected to offer a specified number of revisions as stated in their Gig description.
Order Cancellation – If the work is incomplete or does not meet expectations, either the buyer or seller can initiate a cancellation request.
Mutual Agreement – If both parties agree, the funds are fully refunded to the client.
Fiverr Support – If a mutual agreement cannot be reached, both parties can contact Fiverr’s Customer Support. They will review the order details, the delivered work, and any evidence before making a final decision. Fiverr’s decision is final.
Achieving success on Fiverr requires more than just creating a great Gig; it necessitates active marketing, both on and off the platform.
1.On-Platform Marketing Strategies (Within Fiverr)
These strategies focus on optimizing your Gigs to rank higher in Fiverr’s search results and convert browsers into buyers
Actionable Steps – Use relevant long-tail keywords (e.g., “Professional Shopify store banner design”) in your Gig Title, Description, Tags, and FAQ section.
Purpose – Helps your Gig appear in searches related to specific client needs, driving targeted traffic.
Actionable Steps – Maintain a high conversion rate (the percentage of visitors who become buyers). This can be improved with detailed descriptions, clear images, and competitive pricing.
Purpose – Fiverr’s algorithm favors Gigs that convert well, boosting them in search rankings.
Actionable Steps – Offer valuable add-ons (e.g., “Extra Fast Delivery,” “Source Files,” “Commercial Use License”) at tiered prices.
Purpose – Increases the average order value (AOV) and provides buyers with flexible options.
Actionable Steps – Actively check the Buyer Requests section (especially as a new seller) and send tailored, professional proposals to relevant client posts.
Purpose – This is a direct way to find buyers when your Gig hasn’t started ranking yet.
Actionable Steps – After delivering an order, offer existing clients related services (e.g., selling a social media kit after designing a logo)
Purpose – Encourages repeat business and increases overall revenue per client.
2.Off-Platform Marketing Strategies (External Promotion)
Relying solely on Fiverr search can be limiting. Promoting your Gigs externally can bring new, targeted traffic
Actionable Steps – Share your best portfolio pieces and Gig links on platforms like Instagram, LinkedIn, or Twitter, using relevant hashtags.
Purpose – Leverages your existing network and attracts clients who may not be searching on Fiverr.
Actionable Steps – Create a simple website showcasing your best work. Include a clear call-to-action link that directs visitors to your Fiverr Gig.
Purpose – Establishes professional credibility and gives you control over presenting your brand.
Actionable Steps – Create valuable content (e.g., YouTube tutorials, blog posts) related to your skill (e.g., “5 Tips for a Great Brand Logo”) and link to your Fiverr Gig in the description.
Purpose – Attracts highly qualified traffic—people already interested in your niche—directly to your Gigs.
Actionable Steps – Use Fiverr’s dedicated link-sharing features to track external sales and possibly qualify for promotional bonuses.
Purpose – Provides measurable data on where your external sales are coming from.
3.Professionalism and Retention
The best marketing strategy is ensuring your first client returns for a second order
Exceptional Customer Service – Treat every client interaction with professionalism, clarity, and patience.
Over-Deliver (Slightly) – Occasionally offer a small, unexpected bonus (e.g., an additional file or faster delivery) to encourage a glowing 5-star review and repeat business.
Communication – Keep the client informed throughout the process to prevent confusion and effectively manage expectations.
